How to Make Instagram Stories

Do you want to ask where the audience is? Of course its not only on Facebook and TikTok—Instagram is an ocean with an audience ready to respond to Instagram Stories when you make it.

For the audience, Instagram has become another great platform to keep in touch with friends & celebrities and get inspiration, including almost anything like delicious recipes, clothing, and home decor. That is the same reason it’s a great platform for advertisers to explore.

Brands and individuals make Instagram Stories for awareness of products and services and to keep followers refreshed and engaged.

It will be enthusiastic to know that making Instagram Stories doesn’t require much technicality. However, there are Instagram Story-making hacks to keep you on the right track of making engaging story content.

Instagram Stories

The Instagram Stories feature was added back in 2016; it allows brands, individuals, and audiences to flex creative interactions. And more fascinating features are being added to keep creating better branding and better engagement—since the idea of bringing on board, the Instagram store became successful.

Since Instagram is owned by the same company Meta (Facebook), there is also an interaction linkage between Facebook and WhatsApp.

You do want to make engaging story content on your Instagram, right?

Then there are simple hacks to always consider as guides going forward;

1. Create a strong branding style
2. Spend a little more time editing each Instagram Story
3. Use and optimize your images and videos for the required size and formats
4. Customize with template font and color
5. Experiment with readable fonts

Create a strong branding style

Consider creating a branding style you will be known for. To achieve a well-known brand means to consistently appear on the same appearance in all the content you post on Instagram and other social platforms (including websites if you have one). You can take Coca-Cola, Google and many other brands are known to consistently use a style to be easily identified.

The credibility of your band starts with attraction once you’re consistently attracting your audience with the same style of presentation.

Spend a little more time editing each Instagram Story

Instagram has provided six editing icons simple editing tools, available in the interface. But if your deal is to make Instagram stories more interesting for your audience then you should consider using an external great Instagram Story design app like Canva, Over, StoryLuxe, Unfold, or Adobe Spark Post.

You may be wondering how to use each of those Instagram Story design apps, right? Check out our other topics to learn more.

Optimize your images and videos with the right design dimensions

The Instagram Story has a recommended design dimensions of 1080 pixels wide by 1920 pixels high. These dimensions have an aspect ratio of 9:16.

On the contrary, device screens differ and so will affect how the Instagram stories appear. But to stay in the loop, use the recommended Instagram Story size of 1080 x 1920 pixels. You may as well consider using a minimum width of 500 pixels. Accepted file types for images: JPG and PNG; maximum size of up to 30MB.

Applications like Canva make it even easier to make a consistent selection of the right size. The free account is enough if you’re just starting.

Use the right template, font, and colour

The way you combine templates, fonts, or colours may differ depending on the services or products. But consider selecting attractive templates, fonts and colours that communicate the feelings and message of the product/service to the audience.

Earlier we talked about creating a strong branding style, yes, even selecting different templates, fonts and colours shouldn’t change the same goal. Because those elements have special feelings they portray.

Ensure these three elements blend in the way your Instagram stories look not only attractive but readable as well.

How to Make Instagram Stories

1. Make sure you have installed the Instagram app on your phone or updated to the latest version.
2. Launch your app and tap the plus icon at the bottom or swipe right anywhere in Feed.
3. Scroll to Story at the bottom.
4. Tap  at the bottom of the screen to take a photo, or tap and hold to record a video. To choose a photo or video from your phone’s gallery or camera roll, swipe up anywhere on the screen.
5. Tap ,  or  to draw, add text or a sticker to your photo or video. To remove text or a sticker, drag and drop it on  at the bottom of the screen.
6. When you’re ready to share, tap Your Story in the bottom left.